Imagine Dragons frontman Dan Reynolds has announced the lineup for his third annual LoveLoud Festival, taking place on June 29th at the USANA Amphitheater in West Valley City, Utah. Reynolds has tapped Kesha, Grouplove, K. Flay, Tegan And Sara, Laura Jane Grace, Martin Garrix, Daya and PVRIS to appear, with additional performers and speakers to be announced in the coming weeks.
Reynolds founded the LoveLoud Foundation and festival in 2017 as a way to raise money and awareness for organizations that benefit the LGBTQ+ community, particularly those focused on mental health and suicide prevention. The festival is again aiming to raise $1 million this year, the same mark it hit in 2018, with proceeds benefiting the Trevor Project, GLAAD, the Human Rights Campaign and more.
Reynolds told Billboard in June 2017 that he was inspired to create the festival after gay fans got the impression that he wouldn’t accept their sexual orientation because of his Mormon upbringing, which teaches that being gay is a sin. He explained, “It’s been a driving force for me to raise awareness and make a difference and not just sit back to let people feel that hurt.”
The entire festival will be streamed live on AT&T’s social media channels. Tickets go on sale this Friday (March 15th) at noon ET.